Prospecting Like A Pro

Who Should Attend?

This course is designed for individuals who are on the front lines of business development, acting as the initial point of contact and representing their company to potential customers over the phone. This includes anyone responsible for generating new leads, and any professionals whose responsibilities involve proactive outreach to identify and qualify prospects.

About The Program

Prospecting is one of the keys to your sales success. Keeping your pipeline full ensures that you will continue to attract new business, and so your success today is a result of the prospecting you did six months ago.

This program equips individuals with the essential skills and strategies to excel in prospecting. Participants will gain practical knowledge and techniques to overcome common objections, strategically identify and target key markets, develop effective networking abilities, understand the critical role of prospecting in expanding their client base, master the art of cold calling, and appreciate how their individual prospecting efforts contribute to the overall company image.

Course Objectives

• Understanding how every individual who prospects represents the company’s overall image
• Getting that appointment!
• Identify the most common prospecting objections and explore ways to overcome them
• Identify target markets and target companies with the 80/20 rule in mind
• Develop and practice networking skills at every opportunity
• Learn the importance of expanding your client base through effective prospecting
• Learn how to develop, refine, and execute the art of cold calling

What You Will Gain

• The ability to increase your sales performance and effectively deal with cold calling
• The ability to know who and how to target for prospecting
• The ability to know how to go through warming up cold calls, following up on leads, or networking.
• Ways to build your personal prospecting plan